Alkem Laboratories
The Portfolio ArchitectDeputy Manager · Corporate Strategy & Business Development (Digital Lead)
Mumbai
I drive commercial excellence and AI integration across Alkem's 26 business units — building the automated tools and digital platforms that optimise field operations and marketing nationwide.
- Spearhead predictive AI 'nudge' initiatives that turn historical sales and field-effort patterns into personalised Next-Best-Action coaching for medical reps
- Scaled MediSamvad, our HCP engagement platform, to 2.2 lakh+ doctors — running WhatsApp, RCS and email journey marketing, fully compliant
- Manage product reallocations, BU expansions and mergers across all 26 divisions to maximise ROI and defend high-risk portfolios
- Deployed 'DietGenie' — personalised dietary intelligence that deepens HCP and patient retention
- Built an AI reporting canvas fusing five data lakes (SAP, IQVIA, SMSRC, HR, Finance) and a targeting tool that cascades DSM-to-MR targets in 30 minutes